We need to reiterate this to ourselves. Pure milk has a certain composition that makes it wholesome. And we have certainly not focussed on the quality of milk. Subhadra is a handful of people(especially across India) trying to re-kindle awareness about the quality of milk one must drink. Milk has been considered as AMRIT in the Vedas. Although we still consider milk as amrit, we have forgotten the reason behind such a name leading to various health hazards that can be easily taken care of! It is called amrit because of its innate quality to cure diseases, improving health conditions, making bones strong and much more. So, we at Subhadra have taken the responsibility of spreading awareness about the quality of milk that needs to be consumed.